14th January 2006
An effective sales cycle is based on building a relationship of trust with your potential clients. I'm sure you've heard it said before, but it's worth repeating, "People buy from those they like and trust." It is truly as simple as that. Trust is critica...
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05th January 2006
One of the main reasons that solo-professionals, service professionals and small business owners fail to build thriving businesses is that they struggle to articulate exactly what they do in this new vibrant, branded and authentic way…and most importantly...
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05th January 2006
Networking, Ugh!
Much like the thought of marketing and sales, the thought of networking may make you cringe. For most solo-pros, service professionals, and small business owners, they hear the word networking and it brings to mind the old business stand...
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05th January 2006
Imagine this, you open your email first thing in the morning and you see fifteen new orders; one from Switzerland, one from Australia, one from India, and a dozen from all over the United States. All for the product you just recently made available on the...
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